Perion posts, thoughts and latest news

Perion Taps into the World’s Largest DOOH Market through a new partnership with

We are pleased to announce that Hivestack, our digital out-of-home (DOOH) platform, has partnered with, China, marking our first domestic Demand Side Platform (DSP) collaboration in China.

18th Feb 2024

Perion Attending Cannes Lion 2024

Perion’s leadership team is thrilled to be at Cannes Lions 2024, ready to connect with brands and industry leaders to discuss what the future holds for omnichannel advertising.

17th Jun 2024

Celebrating Excellence: Perion’s Undertone and Vidazoo Secure TAG Certifications for 2024

We are thrilled to share that Undertone & Vidazoo have been granted TAG certifications for 2024, symbolizing our unwavering commitment to integrity and quality in digital advertising.

26th Mar 2024

Where Investors Should Look for Marketing Growth in 2024

Looking into the evolving landscape of digital advertising, we see how retail media, DOOH, and CTV are innovatively harnessing location-based strategies to offer a unique approach to how brands connect with consumers.

10th Mar 2024

First-Party Data is Guiding Retail Media Investment Opportunities

Imagine you are in a low-margin business and discover that a competitor has found a way to add a 7.5% additional margin on top of its revenues. It would almost seem like alchemy – a process by which passive window shopping is turned into an effective closed loop ecosystem. Something similar happened in the retail media industry and it is called a retail media network (RMN).

06th Mar 2024

Perion’s Partners with Eletromidia to Integrate Entire Digital Inventory Across 46,000 Screens in Brazil

We are pleased to share that Hivestack, our digital out-of-home (DOOH) platform, has partnered with Eletromidia, the major out-of-home (OOH) media company in Brazil

07th Feb 2024

Find A Way: The True Big Creative

We think we’ve cracked the code on balancing the unyielding necessity for creative supremacy, but also driving a better, truer way of personalization that yields powerful incremental results

21st Oct 2023

What’s Next for Retail Media Networks and the Evolution of Consumer Engagement

The growth of retail media networks over the past couple of years has been nothing short of remarkable. The decline of third-party cookies & the subsequent loss of targeting granularity ushered in the growth of first-party data

28th Sep 2023

Disrupt or Be Disrupted: Connected TV’s Inevitable Takeover of TV Ad Revenue

The future of TV advertising is connected TV.   A bold statement? Not really,

26th Jul 2023

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