Your platforms are optimizing. Your campaign still isn’t

You’ve set the KPIs. The campaign is live. Every platform reports it’s optimizing.

So why isn’t it hitting?

The problem isn’t the strategy. It’s what happens in delivery. YouTube optimizes for YouTube. Your DSP optimizes for its own logic. Amazon does the same. None of them are working toward the same advertiser objective, and no one inside those platforms is accountable when the combined result falls short.

This is the execution gap: the space between a well-built media plan and what actually gets delivered in market.

Intelligence without activation is just reporting

Most AI tools in advertising do the same thing: analyze, surface insights, recommend. What they don’t do is act on those insights, across every platform, in real time, without waiting for a human to log in and make adjustments.

Outmax is Perion’s AI execution agent. It works inside the platforms your team already operates, across DSPs, Amazon, and YouTube. It doesn’t change your workflow. It makes your workflow smarter, taking the signals your platforms generate and turning them into actions that move toward the outcome that actually matters.

Not the platform’s objective. Yours.

What Outmax has delivered

The results aren’t directional. They’re specific:

• Webroot: CPA dropped 89%, from $4.61 to $0.53, in 45 days
• JBL/MTV VMAs: 98.76% CTV video completion rate, 73.98% YouTube skippable VCR against a 30–35% benchmark, 17.4M impressions delivered
• Bouygues Telecom: 34% customer acquisition cost reduction, 51% carbon intensity reduction

These didn’t come from switching inventory or rebuilding the media plan. They came from smarter execution on the plan that already existed.

The Outmax Playbook

If your team manages multi-platform campaigns across DSPs, Amazon, or YouTube, and you’re spending time manually adjusting bids, pacing, and optimization settings to try to close the gap between what was planned and what’s being delivered, this is for you.

The Outmax Playbook covers:

• What the execution gap is and why it persists across every major platform
• How Outmax operates across DSPs, Amazon, and YouTube
• Real campaign results with the metrics and timelines behind them
• How to apply Outmax to a campaign your team is running right now

It’s a practical resource, not a sales deck. The goal is to give execution teams a clear picture of what independent AI optimization looks like in practice, and what it’s produced for campaigns that look a lot like yours.

Download the Outmax Playbook