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The Perion Journal

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Stories, announcements, and product updates.

Real-Time Ad Optimization: How Custom Algorithms Boost ROI

Custom Advertising Algorithms: Definition and Real World Impact

How to Create a Programmatic Advertising Strategy

What is the ROI of full-funnel Advertising

The future of DOOH monetization: one platform, full control

Back-to-school’s growth has shifted. Most ad budgets haven’t

5 Things We Heard at Cannes Lions 2026

What VivaTech 2026 Told Us About the Future of Advertising

Your platforms are optimizing. Your campaign still isn’t

The Quiet Imperative: Why Media Sustainability Is Becoming a Performance Standard

Retargeting vs Remarketing: The Differences and Right Strategy

Inside Outmax: How AI Execution Operates Within Live Campaigns

Most platforms solve one job.
Perion solves them all.

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