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The Perion Journal

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Stories, announcements, and product updates.

Retail Media Analytics: How to Measure Incrementality & Impact

AI is the new front door to retail, and most brands aren’t visible in it

The divided consumer: why “the shopper” isn’t one audience this Q4

The CPM ambush: why waiting on Q4 media costs more than just time

The barbell season: why your Q4 plan needs two peaks, not one

Commerce Media vs. Retail Media: Whatโ€™s the Difference?

What Is Retail Media: A Guide With Basics and Benefits

Perion Joins the Walmart Connect Retail Media Partner Network

Retail Media Technologies Surge: How Perion is Helping Retail & Commerce Businesses Grow

Celebrating Excellence: Perionโ€™s Undertone and Vidazoo Secure TAG Certifications for 2024

Perion Taps into the Worldโ€™s Largest DOOH Market through a new partnership with Way.io

Where Investors Should Look for Marketing Growth in 2024

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Perion acquires PRN, adding in-store media to complete the customer journey