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The Perion Journal

Featured

The divided consumer: why “the shopper” isn’t one audience this Q4

Retail media plans often talk about 'the holiday shopper' as if that's one person with one set of priorities.

Retail Media
7 Sep 2026
All posts
Stories, announcements, and product updates.

How to Measure DOOH (Digital-Out-of-Home) Campaign Success

DOOH 8 Jul 2026

Why DOOH publishers are running two systems, and what it’s costing them

DOOH 6 Jul 2026

AI in Advertising: How It´s Transforming Digital Marketing

AI 1 Jul 2026

5 Things We Heard at Cannes Lions 2026

DOOH 29 Jun 2026

How to Increase Brand Awareness: 14 Best Strategies

Product 29 Jun 2026

What VivaTech 2026 Told Us About the Future of Advertising

DOOH 25 Jun 2026

The Gap Between Your Campaign Data and Your Next Decision

Perion One 25 Jun 2026

Your platforms are optimizing. Your campaign still isn’t

Outmax 19 Jun 2026

Why guaranteed delivery is the missing piece in programmatic DOOH

DOOH 17 Jun 2026

The Quiet Imperative: Media Sustainability as a Standard

Insights 15 Jun 2026

Key Takeaways from Last Week’s WOO Conference

DOOH 8 Jun 2026

Retargeting vs Remarketing: The Differences and Right Strategy

AI 2 Jun 2026
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Perion acquires PRN, adding in-store media to complete the customer journey

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