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CEO open letter

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03rd Feb 2025

Leading Lights: Women Redefining the Digital Advertising Landscape

Next up in our series, Leading Lights: Women Redefining the Digital Advertising Landscape, we’re hearing from Eileen Ooi, APAC CEO of PHD!

12th Dec 2024

What is a Demand-Side Platform (DSP): Definition and Features

Understand how DSPs streamline ad buying and optimize campaigns.

13th Nov 2024
Unnecessary Limitations on Creative Thinking

Let DCO Free Creative Minds

By Daniel E. Aks and RJ Turchick

13th Nov 2024
Yian Koh

Leading Lights: Women Redefining the Digital Advertising Landscape

Next up in our series, Leading Lights: Women Redefining the Digital Advertising Landscape, we’re excited to feature Yian Koh from The Trade Desk!

11th Nov 2024
Programmatic DOOH

What Is Connected TV (CTV) Advertising: Basic Explanation 2024

Connected TV (CTV) advertising revolutionizes how brands reach and engage audiences.

29th Oct 2024
Supply Side Platform

What is a Supply-Side Platform (SSP): Definition and Importance

SSPs simplify ad inventory offering and management for publishers, maximizing their yield.

29th Oct 2024
Micaela Bos

Leading Lights: Women Redefining the Digital Advertising Landscape

Kicking off the series, we’re proud to feature Micaela Bos from OMD New Zealand.

18th Oct 2024
programmatic

What Is Programmatic Media Buying: Key Concepts to Know

Advertising has evolved since the days when buying ad space required a personal meeting between media buyers and publishers. These days, software algorithms simplify the media buying process completing the transaction in seconds.

08th Oct 2024

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